Ready, set, unblush

Let’s set aside shame for a moment to talk about sustained low sexual desire–a disorder that about one in ten women have according to the Society for Women’s Health Research.

From the logo to the live NYC launch event, the unblush campaign came to life within my fingertips. In imre’s studio, I perfected the color palette lighting and used teammates as models to pressure test the campaign’s look & feel. Supported by CDs, I designed the website including a unique community chat environment for Q&A, a symptom checker quiz, and a feed of relatable, unfiltered content.

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Hear Stories from Real Women

Warning: this is not your average instagram channel.

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“So begins unblush, a night of panelists, food, drinks, and frank conversation encouraging women to talk about their sexual desire.”

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Want to learn more about unblush?

Hands down, one of my most rewarding creative campaigns and UI design projects to date.

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